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My Diesel Trader were looking for a strong and confident website to help them stand out in the marketplace which they could also manage and update themselves using the WordPress Content Management System.

The site is aimed at educating potential clients about the product and used as a sales tool and point of reference by the My Diesel Trader team, allowing direct client applications and clear links for clients to manage their accounts.

The identity was already in place, the colour palette was developed to broaden the range, introducing some subtle browns and greys and vibrant orange. The clear structure of the site makes it easy to use and navigate.